Killer Instinct

Franchise Website

Killer Instinct is a fighting game, the third in the Killer Instinct series, originally developed by Double Helix Games, followed by Iron Galaxy and published by Microsoft Studios. It was released as a free-to-play launch game for the Xbox One in 2013.

  • StudioMicrosoft, Global Publishing
  • Release2017
  • IndustryGaming/Entertainment
  • ContributionsWebsite UI Art, Illustration, Iconography, Branding, Marketing

A reboot for the ages. The game is still ridiculous, the announcer still screams his head off, and the combos are wild... but actually executing KI's combos is a good time, too, making this download-only fighting game an exciting turnaround for the series.

Giant Bomb
Responsive Web Design

A website hub dedicated to sharing and bolstering community content.

While Iron Galaxy was getting ready to release Season 3 of Killer Instinct, Microsoft Studios Global Publishing Web and Community teams were asked to redesign the site for a fresh new look and to add additional features. These features included responsive design, community calendar, events and more focused character pages.